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Friday, February 5, 2016

How to Get a Google AdWords Certification as an Individual Professional (Google Partner)

Many people recently asked me how to get a Google AdWords certification as an individual professional. This post is going to show you that how to get a Google AdWords certification as an individual professional.

If you aren't signed up for Google Partners, you need to do so to access the AdWords certification exams and become certified. Review "Sign up for Google Partners" to get started.

How the AdWords certification works -
When you sign up for Partners, you'll get access to our free AdWords certification exams and related study materials.

How to prepare for the exams -
Before taking the AdWords exams, Google recommend that you have on-the-job experience using AdWords. You should be familiar with online advertising concepts and best practices, and should have experience managing different types of AdWords campaigns.

For each exam, Google offer study guides that are available here, in the Partners Help Center. The study guides cover the different topics each of the exams tests on.

Here are links to the exam study guides:
  • AdWords Fundamentals
  • Search Advertising
  • Display Advertising
  • Mobile Advertising
  • Video Advertising
  • Shopping Advertising

If you read through it patiently and have a decent memory power, you will be able to pass the exam easily.

Requirements -
You need to pass 2 of the AdWords certification exams to become an AdWords certified professional — the AdWords Fundamentals exam and one of the following: Search Advertising, Display Advertising, Mobile Advertising, Video Advertising, or Shopping Advertising.

After you pass the exam and become certified, Google allows you to showcase it to the world. There is a printable version of the certificate which you can access from the Google Partners login.

All the best!

If you have any questions or need any kind of help in your Google AdWords Certification, let me know. 

Originally posted on LinkedIn.

Information source: Google Support